Posts Tagged as ‘France Télévisions’

01.23.2009

In France, a primetime lineup without the ads

– By Scott Sayare –
PARIS — Primetime television in the US is about advertising revenues. A 30-second spot during last year’s Super Bowl cost an average $2.7 million; last May, NBC announced a starting price of three million dollars for a spot during this year’s game.
But you’ll see nary a primetime ad on any of [...]